dudesonfoods.blogspot.com - I once heard that products are developed differently in Japan than they are in the United States. In the United States, the development of a product will go through extensive research and planning before hitting the market. A beverage company will tweak its product, using surveys, interviews, tastings, etc. U.S. companies want a sure thing before they introduce their products to the market. It reminds me of the U.S. political process.In Japan, by contrast, it is said that companies are more will...
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posted on 05/14/2008