Candy Japan’s Sweet Surprise

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I was always fond of candies, especially the colorful and fun-looking ones. I remember getting hooked on bubble gum which my cousin sent me from Japan. It was this almost-a-meter long, thick, grape-flavored gum that stood out from the package. I didn’t know that I was up for more surprising sweets from a single bag. My eyes almost popped out of their sockets–there were more candies of different brands, colors, flavors and sizes. I felt like I was transported to a candy land far away from home.

Japan is known for its love of animated characters, cute and funky styles, and that is revealed in every candy pack sold in the country. The candy makers definitely know their target market; with all the animation and cartoon-patterned candies, candies with different fruit flavors, plain and coated chocolate candies–anything that you can think of–in Japan, they’ve got it all for you. As attractive and sweet as the candies look, it’s a bummer that only a limited number of international stores sell these kinds of stuff. Luckily, we‘ve got technology that brings the online delivery service named Candy Japan to the international market.

Candy Japan is a candy subscription service; for a monthly fee (via Paypal) subscribers get an envelope of candy surprises. Everything inside the envelope remains a secret until it reaches its destination. Each month, the subscriber gets two Japanese envelopes with surprise candies inside.

With Candy Japan, you can now get a taste of your favorite Japanese candies. For a measly monthly fee of $23.95 USD, you’ll get these random candy packages at the beginning and in the middle of the month.

The business is run by Bemmu Sepponen, a Finnish guy living in Japan with his wife Nachi. Bemmu shares that the business started with a fascination for new and exciting Japanese products, like food and drinks. It appears that Japanese candies are very popular over the web, and with people asking him to send some of these treats over, he thought that there might really be a great demand for sweet stuff. I mean, who does not like candies? He then asked a bunch of people through email if they would be interested in subscribing to the service. And the rest is history. It started with 5 subscribers, and now, he is sending hundreds of gift bags to his loyal customers around the globe, with the United States, Canada and Germany topping the subscriber population. Candy Japan is not only a great online business, but it is also a good way of getting into the international friendship network. With over 300 subscribers as of the moment, Candy Japan continues to grow as a sweet global network. Perhaps if you subscribe you can taste some delicious Japanese Kit Kat flavors like strawberry cheesecake, Uji Maccha (Green Tea), Maccha Sakura, and even Soy Sauce.

Japanese candies are such a cult favorite that they have gotten Candy Japan to where it stands today. I’m sure the tooth fairies will have a hard time going online to check out who’s ordering. I can’t wait to get my candy surprise soon.

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Dani Peters

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