Celebrity chefs have reached rock star status. They write best-selling cookbooks, go on road trips, have their own cable shows, hire booking agents, and do live shows that command huge crowds. Now they even have their own Awards Show rivaling the Oscars: the 2010 “Tasty Awards”.
The Tasty Awards share the same theme as the Oscars or Emmys and acknowledge outstanding excellence and achievement for television, film, and online video and mobile content centered on food, drink, fashion and design. In October, nominations were accepted, and finalists were announced on December 1st. The finalists were selected by the Tastemaker Awards Panel, comprised of food editors, editors, writers and bloggers, chefs, television producers and stations, online video platforms, mobile device providers, and others. There is also a set of Viewer’s Choice Awards, selected online by the general public. Nominated submissions include web programs, television programs, mobile content, films and documentaries. There are also special category awards for promotions and branded campaigns, as well as for casts and personalities.
Winners of the Tasty Awards will receive their honors on January 14th, 2010 at a two-hour celebration in San Francisco, at the Sundance Kabuki theatre. The program will air on a variety of stations nationwide in February 2010, and will be hosted by food and travel television star Zane Lamprey of “Three Sheets”fame, and will feature food stars and celebrities including Tyler Florence — Food Network, Joanne Weir — PBS, G. Garvin — TV One, Tanya Holland — Food Network, Gary Vaynerchuk — Wine Library TV, Marcy Smothers — Radio, Novella Carpenter — Author, Anita Chu — Author, Dominique Crenn — Food Network – Next Iron Chef, Brian Solis — New Media Guru, Marissa Churchill — Bravo, Top Chef, and many more.
Award finalists with several nominations each are Anthony Bourdain, Top Chef, Project Runway, Cake Boss and Guy Fieri. Special Achievement Awards have been announced for Anthony Bourdain, Martin Yan, Paul Prudhomme, YouTube, Alton Brown, Jacques Pepin, Meryl Streep, Giada De Laurentiis, and Tim Gunn, among others. Some of the Awards categories include Best Drink or Beverage Program, Best Food Program, Best Fashion or Design Program, Best Online Broadband Series, Best Video Podcast, Best Travel Series, Best How-to Program, Best Chef in a series, Best Mixologist in a series, and Best Home Cook in a series.
The following are samples of nominees and categories for the 2010 “TASTY Awards.” To participate in the Viewers Choice voting, see the Full List of Nominees, and broadcast and ticket information, please go to www.TastyAwards.com, as well as get updates on Twitter at www.Twitter.com/TastyAwards.
Best Food Program – TV
30 Minute Meals
Diners, Drive-ins and Dives
Man v. Food
Gourmet’s Diary of a Foodie
No Reservations
Top Chef
Best Food Program – Web
Average Betty
CHOW Obsessives
Cooking Videos With Dani Spies
Delicious TV Veg
The Culinary Institute of America
VendrTV
Best Fashion or Design Program – TV
America’s Next Top Model
Peter Perfect
Project Runway;
The Rachel Zoe Project
What Not To Wear
Kimora, Life in the Fab Lane
Best Fashion or Design Program – Web
Cool Hunting
Fashion TV
Ford Models TV
Modelinia.com
Style.com
Vogue TV
Best Film or Documentary
Food Inc
Good Hair, a film by Chris Rock
Julie and Julia
The Greenmarket: One Farmer’s Story
The September Issue
Valentino the Last Emperor
Best Drink or Beverage Program – TV
Great Cocktails
In Wine Country
The Winemakers
Thirsty Traveler
Three Sheets
Uncorked
Best Drink or Beverage Program – Web
3 Wine Guys
Le Goumet TV
Raising the Bar with Jamie Boudreau
Wine Spectactor Magazine
Wine Library TV
Tiki Bar TV
Best Food Travel Series: Television
Avec Eric (Eric Ripert)
Diners, Drive-ins and Dives
Gourmet’s Diary of a Foodie
Man v. Food
No Reservations
Spain On The Road Again
Best Food Travel Series: Web
Culinary Media Network (CMN) Travel
Tripfilms
Without Borders
Vanuatu TV
Best Reality Series: Food
Cake Boss
Hell’s Kitchen
Kitchen Nightmares
The Next Food Network Star
The Next Iron Chef
Top Chef
Best Reality Series: Fashion or Design
America’s Next Top Model
Kimora, Life in the Fab Lane
Peter Perfect
Project Runway
The Rachel Zoe Project
Best City or Regional Program
A Taste of New York
Check Please, Bay Area
dineLA
LXTV
Savory Cities
SFStation.com
Best Newspaper or Magazine Program
7×7 Magazine
Bon Appetit
Food and Wine Magazine
New York Times Food
New York Times Style
Sunset Magazine